YouTube Wants to Rival TV

Google is dropping $100 million to add original programming to YouTube that will be featured on “channels,” reports the Wall Street Journal. YouTube aims to rival broadcast and cable TV in the hopes of attracting more viewers and advertisers. YouTube will add about 20 channels themed around topics like arts and sports. The overhaul comes at a time when more people watch TV shows on the internet, and the company is under increasing pressure to turn a profit. “YouTube executives say they want people to ‘watch YouTube’ the same way they ‘watch TV,’” with new services beginning before the end of the year, writes the WSJ.

Due to copyright,  some of the content might be blocked for non-US users. You might consider subscribing to a VPN service  that will change your IP address and give you instant access.

All in all, we’re looking forward to see how everything will develop.